Written by
Kushagra Shekhar Kaushik
Part of the PYAAS team. We write the journal the same way we make our milk, slowly and honestly, with notes from the farms we know by name.
15 stories.
Dairy FarmingHow Technology Reaches the Village Dairy Farm
Most dairy technology is designed in an office and dies at the farm gate. As PYAAS Founder & CTO, I have learned that the real test of any tool is whether it survives a wet-handed 5 a.m. milking in a Gonda village.
12 August 2026
Milk QualityTurning Every Milk Batch Into a Quality Record
The Founder & CTO of PYAAS on how every dairy batch earns its own quality record, and why the QR code makes it something you can check, not just trust.
2 August 2026
PYAAS InsightsTransparency is not a feature. It is the product.
Most brands treat transparency as a feature. As PYAAS’s Founder & CTO, I build it as the product itself: a record on every pack that you, not us, get the final say on.
2 August 2026
Dairy TechnologyThe Technology Behind 'Know Your Milk'
A CTO's tour of the systems behind PYAAS: how one QR code, a single-origin data model and a batch record turn 'Know Your Milk' from a slogan into something you can actually verify.
31 July 2026
Milk QualityThe Data Behind a Safe Glass of Milk
As PYAAS's Founder & CTO, I build the systems that turn milk safety into a record you can look up: the fields we capture, where the data comes from, and why it all sits behind a QR code.
29 July 2026
Dairy TechnologyWhy We Built PYAAS's Traceability Technology
The story of why PYAAS built its QR-to-batch-record system, told by Founder and CTO Kushagra Shekhar Kaushik: how dairy traceability technology turns a claim into something you can check for yourself.
29 July 2026
Dairy TechnologyHow the PYAAS QR-to-Batch-Record System Works
A step-by-step walk from the QR code on a PYAAS pack to the batch record behind it — the farm, the farmer and that batch's quality check — from Founder & CTO Kushagra Shekhar Kaushik.
28 July 2026
A2 MilkWhy an A2 Claim Needs Proof, Not Just a Label
As the CTO building PYAAS's traceability, I have learned that an A2 claim means little without proof. Here is why the record behind the label is the real claim.
28 July 2026
TraceabilityFrom QR Code to Farm Record: The Full Trace
A pack of milk usually asks for your trust. At PYAAS I built the trace so you can check instead. Here is how one scan follows a pack all the way back to the farm, the farmer and its batch, farm to pack.
28 July 2026
TraceabilityTraceability Is How PYAAS Earns Trust at Scale
PYAAS Founder & CTO Kushagra Shekhar Kaushik on why verifiable QR traceability — not marketing claims — is how an honest dairy brand earns consumer trust at scale.
28 July 2026
SustainabilityHow Data Reduces Waste in the Dairy Supply Chain
Most people picture dairy waste as one carton going off in the fridge. On the technology side of PYAAS, I see it as a data problem — and traceability data is one of the most practical ways to reduce dairy supply chain waste.
26 July 2026
Milk QualityWhat 'Quality Checked' Actually Means at PYAAS
“Quality checked” sits on nearly every packet of milk in India and commits to almost nothing. PYAAS Founder & CTO Kushagra Shekhar Kaushik explains what the phrase honestly means at PYAAS — what we check on every batch, and why you can see the proof for yourself.
26 July 2026
TraceabilityHow We Connect a Pack to a Farmer and a Batch
PYAAS Founder and CTO Kushagra Shekhar Kaushik explains the data model behind Know Your Milk: how a QR code connects every pack to its named farmer, its farm and that exact batch's quality-checked record.
26 July 2026
Dairy TechnologyBuilding Dairy Software Farmers Actually Use — Kushagra Shekhar Kaushik
PYAAS Founder and CTO Kushagra Shekhar Kaushik shares the product lessons behind building dairy software farmers actually use, designed for real farm workflows, not the demo.
25 July 2026
TraceabilityWhat Happens When You Scan a PYAAS Pack's QR Code
PYAAS Founder & CTO Kushagra Shekhar Kaushik walks through the exact trace a customer sees when they scan a pack's QR code: the farm, the farmer and that batch's quality record.
25 July 2026