Premium Cow Milk
1 L carton
3.5% fat · full cream, not standardised
₹139Founding Family ₹137
🔒 Founding Family members only
🔓 Unlock with Founding Family
Products
Milk from farms you can name.
Whole milk from one farm, milk from our four family farms with every farm named, and Bilona ghee. Every pack carries a QR that opens its own record.
✓ Ghee ships across India today✓ Parag milk delivered daily in select areas of Lucknow🔒 PYAAS milk is for Founding Family members: join first
PYAAS brand · one farm, one farmer
Single Farm Milk
One farm's milk, bottled as it came that morning. It carries a farmer's name, not a batch number. Claim your farm, and that farm's milk is the milk at your door.
🔒 Only Founding Family members can get Whole Farm Milk. Become a member first, pick your farm, and it opens for your home when your farm unlocks.
🔓 Unlock with Founding FamilyWhat your ₹99 a month gets you on this milk
- Free delivery, every morningDelivery is free above ₹199, and ₹5 below it. Members never pay it.
- ₹2 off every litreOn all PYAAS milk: Single Farm Milk and Family Farms Milk. Not on Parag, which is sold at printed MRP.
Whole milk · not standardised
Whole Farm Milk
₹85per litreFounding Family ₹83
- From the one farm you claim
- Farm, farmer and quality reading in the QR record
- 1 L glass bottle or 1 L pouch · 500 ml coming soon
🔒 Founding Family members only
🔓 Unlock with Founding FamilyPYAAS brand · our family farms
Family Farms Milk
Pooled from our four family farms in Gonda, and never anonymous. Every farm is named in the record with the share it poured in, biggest first.
🔒 Only Founding Family members can get Family Farms Milk. Become a member first, pick your farm, and it opens for your home when your farm unlocks.
🔓 Unlock with Founding FamilyWhat your ₹99 a month gets you on this milk
- Free delivery, every morningDelivery is free above ₹199, and ₹5 below it. Members never pay it.
- ₹2 off every litreOn all PYAAS milk: Single Farm Milk and Family Farms Milk. Not on Parag, which is sold at printed MRP.
Premium Cow Milk
500 ml carton
3.5% fat · full cream, not standardised
₹79Founding Family ₹78
🔒 Founding Family members only
🔓 Unlock with Founding Family
Premium Cow Milk
450 ml polypack
3.5% fat · full cream, not standardised
₹65Founding Family ₹64
🔒 Founding Family members only
🔓 Unlock with Founding Family
Toned Milk
1 L carton
3% fat · 8.5% SNF
₹85Founding Family ₹83
🔒 Founding Family members only
🔓 Unlock with Founding Family
Toned Milk
500 ml carton
3% fat · 8.5% SNF
₹51Founding Family ₹50
🔒 Founding Family members only
🔓 Unlock with Founding Family
Toned Milk
450 ml polypack
3% fat · 8.5% SNF
₹48Founding Family ₹47
🔒 Founding Family members only
🔓 Unlock with Founding Family
Sahiwal Milk
1 L bottle
4.5% fat (min) · 8.5% SNF (min) · pasteurised
₹85Founding Family ₹83
🔒 Founding Family members only
🔓 Unlock with Founding Family
Sahiwal Milk
1 L pouch
4.5% fat (min) · 8.5% SNF (min) · pasteurised
₹80Founding Family ₹78
🔒 Founding Family members only
🔓 Unlock with Founding Family
✓ Available now · ships across India
Pure Cow Ghee, Bilona
500 ml jar · Founder batch
Made by the Bilona method in small batches, hand churned from cultured butter, from the milk of our Gonda herds.
₹1,499MRP incl. all taxes · free delivery
On PYAAS · farmer-owned brands
Farmer-Owned Milk: Parag
Village societies own the milk union, and the union owns Parag. Their seal, their quality regime, our morning round. Scan it and the federation's own record names the union that packed it.
Parag Taaza Toned Milk500 ml ₹30 · 1 L ₹59 · 5 L ₹300
Parag Gold Full Cream Milk500 ml ₹36 · 1 L ₹71
Door delivered at printed MRP
No membership needed · daily subscription
Subscribe in the app🥛 Farmer-owned milk offer · Parag
Worth Rs. 721 Litre Free Parag Milk!*
On your first download
Order on the PYAAS app today. Get 500 ml Parag Gold at your door by 7 AM tomorrow. 📍 Now in Lucknow!
500 ml Parag Gold with your first order, and another 500 ml when you add ₹500 to your PYAAS Wallet within 7 days. New customers, in the 13 localities we serve, on the PYAAS app.
How it works?
- 01DownloadGet the PYAAS app
- 02OrderEnter your address & order before 12 noon
- 03Wake up to milk500 ml Parag Gold delivered by 7 AM
👛 Add ₹500 to your PYAAS Wallet🎁 Get another 500 ml Parag Gold free.
Download the app & get 1 Litre free Parag Gold, worth Rs. 72.
Download the app & get 1 L Parag freeKnow Your Milk. · Pure. Trusted. Delivered.
*Offer on Parag milk only (Parag Gold, 2 packs of 500 ml). Not on PYAAS Single Farm Milk or Family Farms Milk. New customers only | T&C Apply
Know your milk
Every pack has a QR
Scan it to see the farm, the farmer and the batch record. Free, on every PYAAS pack. Every collection is checked for fat, SNF and adulteration markers before the milk moves. A batch that does not pass is not packed.
Your milk opens when your farm does.
Whole milk from a farm you choose, free delivery and ₹2 off every litre. ₹99 a month, starting when your farm opens.
Join the Founding Family